Downeast Cider House: Full Branding/Identity for launch
Custom illustration for promo poster, tap handle, and logo design.
Custom illustration and can design for their core flavors as well as seasonal varieties.
Package design and custom illustration for their first and core flavor, Original Blend.
Package design and custom illustration for their summer seasonal variation, Hard Lemonade.
Package design and custom illustration for a variety pack featuring a sampling of seasonal varieties.
Package design and custom illustration for a combo pack containing Hard Lemonade and Hard Tea flavors. The golf-themed illustration gives a gentle nudge to the famous drink "Arnold Palmer," a drink composed of lemonade and tea made famous by the professional golfer of the same name.
"Downeast Doodles": Library of custom illustrations that express the whimsical attitude of the brand.